Reports 13 Min Read

Gartner Market Guide

When markets are growing and IT solutions are stable yet competitive, Magic Quadrants provide the best tool for understanding the positioning of the providers; however, when new markets emerge and the offerings and user requirements are in flux, solutions are often difficult to compare, making a competitive positioning less useful. Or, when a market matures to the point that the offerings become fairly interchangeable, comparative positioning is less important than an analysis of and recommendations about the market itself. In these scenarios, a Gartner Market Guide can provide the right insight.